USAID Lebanon: From the American People
 

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Software company representatives sit at a table in their booth

Lebanese ICT Firms Access International Markets

September 25, 2007

With U.S. Government funding through the United States Agency for International Development (USAID), twenty Lebanese companies specializing in information and communication technology (ICT) participated in the much-awaited regional exhibition GITEX (Gulf Information Technology Exhibition) in Dubai on September 8-12, 2007. The yearly exhibition is a golden opportunity for ICT companies worldwide to market their products and technology solutions to potential buyers from the Gulf and worldwide. To maximize the participating companies’ benefit from the exhibition, two experts representing international markets were available on site to provide technical assistance on international marketing strategies and exporting techniques pertaining to the ICT sector. Participation to the GiTEX 2007 came as a follow up to last year’s participation, which resulted in 3,000 contacts for Lebanese companies, as well as over $1 million worth of international orders.

This initiative falls under the U.S. Government-funded Access to International Markets through Information Technology (AIM-IT) program implemented by the International Executive Service Corps (IESC). Funded at a level of $3.3 million, this two-year program is three-fold. It prepares information technology firms for export and increases their export revenues. It also provides rural businesses and other users with affordable ICT access. And finally, the program uses ICT to increase the competitiveness of rural businesses.

"Photo of the Week" is a product of U.S. Embassy Beirut to highlight the U.S. Government's development, relief, reconstruction, and humanitarian assistance to Lebanon. For more information, visit the Embassy’s website at http://lebanon.usembassy.gov.

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